Since 1997, I have bought or sold on behalf of over 400 clients in the Central Arkansas market.

My Mission:
To Sell your home. Faster. For more money. than any other Realtor in Central Arkansas.

My Promise:
To CONTINUALLY elevate the standard of Real Estate service for my clients.

WHAT WE DO.  Experience Matters.

Based on 2016 numbers, the average North Pulaski Board Realtor sells less than 1 home each month.

Daniel Gray averaged 5 homes sold per month.


Average Realtor*                                                                         Daniel Gray*

Experience Gets RESULTS.

  • 20+ years experience in Central AR market
  • 60 Transactions in 2016
  • Average listing sells within 98% of list price.*

*Based on CARMLS 2016 statistics as of 12/31/2016

Getting You Top Dollar.  Negotiating Matters.

Daniel Gray is an expert negotiator. His extensive experience in this market works to your advantage. He will consistently negotiate on behalf of his clients to achieve an average sale price that is 98% of list price.

HOW WE DO IT  -  Marketing Matters.

I am a Real Estate Marketing Expert.

My approach is fact based, data informed, and results driven.

1. Strategic Pricing System

The most important decision you will make (after selecting a REALTOR® to represent you) is what price to list your home on the market. This is where my expertise comes in. I will help you find the sweet spot. Too low and you are leaving money on the table. Too high and you won't sell or worse, your property will be perceived as stale or undesirable. Entering the market at the right price is critical.

2. Professional Photography.  Every time.

According to the National Association of Realtors, 90% of home buyers using the internet as part of their home search cite listing photos as critical in the decision making process. This means the selling price of your home, how quickly it sells, and whether it sells at all are directly related to the online presence of your listing.

We only get one chance to make a first impression.  By using a professional photographer, we can assure you that your home will be presented in the best possible manner.

Professional Photo (Top)

Professional Photo (Top) vs. Amateur Photo (Bottom)

3. Our multi-channel marketing system provides unmatched exposure for your listing.

Our marketing system goes well beyond the basic marketing provided by most agents.  We use a targeted approach to reach buyers interested in homes like yours.

92% of buyers use the Internet in some way in their home search process and 50% of buyers use a mobile website or application in their home search.

Leading Web Site

Enhanced Facebook Marketing

My marketing system has a heavy online focus to reach buyers where they are - online. This also allows me to track the effectiveness of the marketing effort and allows for adjustments are required.

Extensive Online Exposure

Extensive Social Media Marketing

  • Paid Campaigns
  • Strategies to Actively Engage Today's Buyers
  • Facebook - (Facebook is the Internet)
  • Twitter
  • Instagram


  • Highly Reflective Yard Sign
  • Email Marketing
  • Direct Mail - Just Listed
  • Print Advertising


Daniel will be there every step of the way and hold your hand through the process as much or little as you need! He is honest, genuine, and one of the most hard working men I have ever known. He sold our house quicker than anyone ever dreamed and is just that good. You will not regret calling Daniel; he WILL take care of you/your family! We certainly think the world of him and hope you will do the same. 

*Heather, Cabot Seller *

Daniel Gray is TOP NOTCH! He helped us find a home quick that fit our needs and walked us through the whole process as we didn't know what we were doing.  Above all, Daniel was very patient with my husband and I! Highly Recommended! 

*Courtney & Dustin, Sherwood Seller & Buyer*

Daniel was amazing! He gave us a new perspective on home buying! Every single phone call was returned! He walked us through the entire process. We never felt like we were left in the dark. We are beyond happy with our new home & the experience we had! 

*Julie, Ward Buyer*

Daniel worked with me diligently and honestly. Daniel was very prompt and made the buying process easy and stress free. I highly recommend Daniel Gray for your home buying needs in Jacksonville, AR and the surrounding areas. 

*Jevon, Jacksonville Buyer*

After searching for a home for five years, Daniel was by far the best realtor. He was very knowledgeable, attentive, responsive and willing to work with us even through some tough challenges. He is the only realtor we would recommend from our experience. 

*Amber & Thomas, Cabot Buyer*

We needed to sell my mother's home quickly.  Daniel guided us every step of the way and helped us sell her home for the asking price within one month of the listing date.  He kept his word, listened to our priorities, and made the process very smooth and worry-free.  We are totally satisfied. 

*Barbara, Jacksonville Seller*

Daniel worked with us during the sell/purchase of our last two homes. He was very knowledgable of the local area. He responded to our concerns immediately. I felt like we were working with family but, even better. 

*Kelly & David, Jacksonville Seller & Buyer*

Daniel handled the sale of our home and the purchasing of our new home. He was very professional and quick to respond to all of our needs. He went above and beyond to get us into our new home quickly. He worked hard in negotiations and helped us get a great deal on our home. I would recommended him to anyone needing a great realtor.

*Bernard & Jennifer, Jacksonville Seller & Buyer*